Life is complicated. Here is a partial list of some principles I use to help guide my reasoning and action. 
- Keep your options alive. Optionality is a very important and undervalued concept. And the corollary: Options are more valuable than plans.
 - When in doubt, choose the upside. This does not mean be optimistic, although I am. This is about positioning oneself to be disproportionately exposed to upside potential.
 - Be optimistic. There will be another day. Things will get better than how they seem at their worst or when considered from the worst-case scenario.
 - Yield (choose 'flight') in the face of irrationality. Stand up (choose 'fight') in the face of injustice.
 - Trust in market processes. And the corollary: Trust the signal the market is providing.
 - There is enjoyment and learning in any and every situation.
 - When in doubt, choose quality over quantity or efficiency.
 - Don't by default attribute to malice what you could otherwise attribute to ignorance or bad luck. This one is adopted by recommendation of Tim Ferris (it is really just Hanlon's Razor), but I was already working with something very similar before I heard his version. My version goes: Don't assume ill intent; assume ill design or poor execution. People are much more likely to be stupid or unlucky than evil.
 - Taken directly from Derek Sivers: If it is not "Hell Yeah!, then it is "No."
 - Improve everything that you touch. Don't take my word for it. Dr. King said it much better. And the corollary: Be selective about what you engage in and be satisfied with reasonable improvements. Remember that perfectionism is a fault not a virtue.
 - Specialize in your competitive advantages; seek to outsource everything else. Following this advice is the road to success. Don't take my word for it. Steve Martin is a better authority.
 - Assume there is a good reason for things you find puzzling, but consider that improvements are possible.
 
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